Chamberlain Coffee
A relatable coffee brand for a new generation of creative souls
Client
Chamberlain Coffee
Industry
Consumer Products
Services
- Digital Products & Services
- Design Activation
- Content & Campaigns
- Visual Identity
- Digital Design Systems
Recently called "the most talked about Influencer in the world", Emma Chamberlain didn’t want to disrupt the coffee market with her own brand, she wanted to drag it kicking and screaming into a new space. So together, we set out to define the brand from its purpose and core story, through to how this manifests itself in the company’s products, actions and behaviour. Getting away from traditional dusty and outdated quality cues, we set out to redefine the way we signal premium, using rich and relatable colours and playful characters - a brave new, creative take on the category - a bit like Emma really.
Special thanks to